Service designer

I design services that work for the people who use them — and the organisations that deliver them.

End-to-end service design across healthcare, finance, infrastructure, and the public sector.

Selected projects

Five end-to-end case studies across sectors.

HEALTHCARE

Project One Title

Improving patient navigation and appointment systems for a regional healthcare provider through end-to-end service mapping.

FINANCE

Project Two Title

Streamlining internal loan processing operations for a major financial institution to reduce turnaround time and improve transparency.

MANUFACTURING

Project Three Title

Redesigning the supply chain communications ecosystem to bridge the gap between production and distribution centers.

INFRASTRUCTURE

Project Four Title

Developing a multi-stakeholder service blueprint for a new national utility infrastructure rollout.

NONPROFIT

Project Five Title

Service prototyping for a social impact organization to improve volunteer engagement and service donor tracking.

How I work

Research & synthesis

Stakeholder interviews, ethnographic observation, and insight synthesis.

Service blueprinting

Current and future-state blueprints, journey maps, and ecosystem maps.

Co-design & facilitation

Cross-functional workshops and stakeholder alignment from discovery to testing.

ABOUT

Designing services that hold together end to end

I believe that service design is about more than just slick interfaces; it's about the invisible architecture that connects people, processes, and technology. With over eight years of experience, I specialize in disentangling complex systems to create seamless experiences for both users and the staff delivering them.

My approach is rooted in deep ethnography and stakeholder alignment. Whether I'm mapping patient journeys in healthcare or streamlining infrastructure logistics, my goal is to bridge the gap between high-level strategy and practical, front-line reality.

Currently based in London, I work with public sector bodies and private organizations to build service blueprints that don't just sit on a shelf, but act as living guides for operational transformation and meaningful human impact.

Interested in working together?

I'm open to service design roles and consulting engagements.